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How to prepare a wedding cake tasting as a home baker

Here is how we do it at Florea Cakes:

In my wedding cake menu, I have 12 flavors and I ask couples to choose any 6 to try. Yes, I charge for my samples, $50 USD and I offer to give them that as a discount when they book their wedding cake.

So.. I needed to find a way to make this process efficient and easily repeatable, because for high-end cakes, I don’t do testing every single week and, sometimes I only have two days to prepare.

I bake my cakes in half-sheet pans, cut mini square layers, and freeze them. So I have all my layers prepared in advance and safely stored in the freezer for up to 3 months. The day before, I make my faux Swiss meringue buttercream, flavor it, and assemble plastic dessert cups.

I made a video on Instagram about how to put together a tasting kit:

I use a paper bag that fits everything and it looks very professional. 
 
Here are links for everything I used: 
Square Cutters to cut layers (I’ve tried cutting those squares by hand, but having a set of cutters saves so much time) 
Tall cupcake boxes (there is enough space on top to add a cookie or a card)
I designed those stickers in Canva and printed them on clear label paper 
And my cake portfolio booklet (Printed it at local UPS for $11. I think in our digital world having something tangible is highly appreciated.)
Now you have it! Everything you need to create your own cake samples. And if you need more ideas, I have a dedicated board on my Pinterest
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For the tasting with a couple, I find it is easier to meet them at the event planner’s office or deliver this kit with their dinner menu tasting. Because of my location, we have a lot of destination weddings here and I send these kits to a couple to try and then we meet over zoom for a design consultation.  
 
Alternatively, you can find a nice coffee shop in your area, but make sure to ask permission from a manager before sitting down with a couple. You do not need to own a storefront to start making wedding cakes!  
 
P.S. If you missed the news, I have my Cake Portfolio template available here. For $37 USD you’ll get immediate access to 16 pages Canva template, pre-written text, video tutorial, and my booklet, so you can create your own professional cake portfolio and sell your cakes with confidence. 

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For daily wafer paper ideas and inspiration, join me on Instagram and Pinterest. Or check my YouTube channel for wafer paper video tutorials and other cake decorating projects.

Hey! I’m Chef Anna

I’m a pastry chef, award-winning Wedding Cake Artist, content creator, and educator

At Florea Cakes, our mission is to help home bakers learn to design modern wedding cakes with wafer paper flowers and build the creative business of their dreams.

Chef Anna’s cakes have been featured on magazine covers, TV commercials, and digital publications worldwide.

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